1. Sony Balls<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\nTo talk about Sony is to talk about history<\/strong>. In 1946 Masaru Ibuka and Akio Morita<\/strong> decided to set up a company to create and repair electronic equipment.\u00a0From there was born the Tokyo Telecommunications Engineering Corporation<\/strong>, aka Totsuko.<\/strong><\/p>\nThey continued to operate until 1958<\/strong> when they began to use the Sony brand<\/strong>, a word fruit of the combination of several concepts: From the Latin “sonus” and “sonny boy” of the popular expression that describes a free and avant-garde person in Japan. Masaru Ibuka and Akio Morita began to expand their knowledge to create new markets.<\/p>\nStep by step they created a brand that reflected the vanguard of the Japanese country and became a reference company. It is known that Steve Jobs took Sony as a role model for Apple<\/strong>. Its minimalist aesthetics, sober design and corporate responsibility are elements that we can recognize in the Apple of this days.<\/p>\nThe Walkman, Discman, Handycam, Playstation or the Triniton TV<\/strong> are some of the most memorable products created by the Tokyo company.<\/strong> And like big products, they needed big advertising campaigns.<\/strong> Today we are going to analyze the five best ads from Sony throughout the history.<\/strong><\/p>\n<\/p>\n
<\/span>5. Double life<\/span><\/h3>\n
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