{"id":34224,"date":"2023-06-19T08:02:31","date_gmt":"2023-06-19T06:02:31","guid":{"rendered":"https:\/\/www.clickorimarketing.es\/shakira-commercial-sabritas-lays\/"},"modified":"2026-08-05T19:57:30","modified_gmt":"2026-08-05T17:57:30","slug":"shakira-commercial-sabritas-lays","status":"publish","type":"post","link":"https:\/\/www.clickorimarketing.es\/en\/shakira-commercial-sabritas-lays\/","title":{"rendered":"Shakira&#8217;s exciting commercial for Sabritas and Lay&#8217;s"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-28947 size-full\" title=\"Anuncio de Shakira para Lays\" src=\"https:\/\/www.clickorimarketing.es\/wp-content\/uploads\/2023\/06\/anuncio-de-shakira-para-sabritas-lays.jpg\" alt=\"Anuncio de Shakira para Lays\" width=\"1600\" height=\"900\" \/><\/p>\n<h2>Shakira&#8217;s ad for Sabritas and Lay&#8217;s is a fast-paced chase where the singer escapes all the stress.<\/h2>\n<p>In Mexico, the <strong>Sabritas<\/strong> brand of potatoes is the equivalent of the <strong>Lay&#8217;s<\/strong> brand in other countries. The brand owned by <strong>PepsiCo<\/strong> is one of the most popular in the Central American country and for this they have put all the meat on the grill in their latest advertising campaign.<\/p>\n<p><strong>The protagonist of the Sabritas commercial is Shakira,<\/strong> the popular Colombian singer delights us in a fast-paced chase in a spectacular advertising campaign.<\/p>\n<p><!--more--><\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/4ByS6ZcbtOE\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><em><strong>&#8220;The Great Escape&#8221;<\/strong><\/em> is the title of <strong>Shakira&#8217;s commercial for Sabritas and Lay&#8217;s<\/strong> made by the <strong>Isla agency<\/strong> and produced by <strong>Reboluci\u00f3n<\/strong>. The piece gives continuity to the brand&#8217;s motto: &#8220;Pleasure comes first&#8221; and for this she does not hesitate to create a spectacular advertising piece.<\/p>\n<p>Shakira is filming a video clip in what is a very routine act for the Colombian. When the break arrives, everyone begins to overwhelm the artist with requests, costume fittings, new shots, contract signings and so on.<\/p>\n<p>When he gets into his caravan to rest and open a bag of Sabritas, he realizes that the keys are in it and decides to run away from all the noise. This gives rise to a spectacular American-style chase action shot in Barcelona and in which we will see the singer&#8217;s trailer dodge all the obstacles of her pursuers.<\/p>\n<p>According to <strong>Ariel Serkin and Rodrigo Grau<\/strong>, Isla&#8217;s Executive Creative Directors: <em>&#8220;This is our third year working for the brand and we were able to work with a celebrity like Shakira. We created a piece that communicates something very basic and essential, the importance of taking time , even during working hours, but in an unexpected way.\u201d<\/em><\/p>\n<p><strong>Watch<\/strong>\u00a0| <a href=\"https:\/\/youtu.be\/4ByS6ZcbtOE\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Shakira&#8217;s ad for Sabritas and Lay&#8217;s is a fast-paced chase where the singer escapes all the stress. In Mexico, the Sabritas brand of potatoes is the equivalent of the Lay&#8217;s brand in other countries. The brand owned by PepsiCo is one of the most popular in the Central American country and for this they have [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":37065,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1086],"tags":[201,1008,202],"class_list":["post-34224","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-best-commercials-of-2023","tag-advertising","tag-lays","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=34224"}],"version-history":[{"count":0,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34224\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/37065"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=34224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=34224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=34224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}