{"id":34232,"date":"2023-06-28T07:56:07","date_gmt":"2023-06-28T05:56:07","guid":{"rendered":"https:\/\/www.clickorimarketing.es\/apple-commercial-istanbul-shot-on-iphone\/"},"modified":"2026-08-05T19:57:33","modified_gmt":"2026-08-05T17:57:33","slug":"apple-commercial-istanbul-shot-on-iphone","status":"publish","type":"post","link":"https:\/\/www.clickorimarketing.es\/en\/apple-commercial-istanbul-shot-on-iphone\/","title":{"rendered":"Apple&#8217;s commercial is a fast-paced chase through Istanbul"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-29055 size-full\" title=\"Anuncio de Apple | The Great Escape\" src=\"https:\/\/www.clickorimarketing.es\/wp-content\/uploads\/2023\/06\/anuncio-de-apple-the-great-escape.jpg\" alt=\"Anuncio de Apple | The Great Escape\" width=\"1600\" height=\"900\" \/><\/p>\n<h2>Apple&#8217;s commercial is titled &#8220;The Great Escape&#8221; and is a fast-paced chase through the streets of Istanbul.<\/h2>\n<p>To advertise the benefits of its products, <strong>Apple<\/strong> created a new communication line to have carte blanche in showing everything that stands out on the iPhone. This is how <strong>&#8220;Shot on iPhone&#8221;<\/strong> was born in 2015, a series of short-form ad campaigns shot solely with an iPhone.<\/p>\n<p>This is the case of campaigns as striking as <em><a href=\"https:\/\/en.esloganmagazine.com\/eggs-photographed-with-an-un-iphone-shot-on-iphone\/\" target=\"_blank\" rel=\"noopener\">&#8220;A dozen Eggs&#8221;<\/a><\/em> or <em><a href=\"https:\/\/en.esloganmagazine.com\/apple-commercial-the-comeback\/\" target=\"_blank\" rel=\"noopener\">&#8220;The Comeback&#8221;<\/a><\/em> that were shot entirely with <strong>Apple products.<\/strong> Now a new installment shot in Istanbul is released that shows us a fast-paced chase.<\/p>\n<p><!--more--><\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/azJKMr-F48A\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><em><strong>&#8220;The Great Escape&#8221;<\/strong><\/em> is the title of the Apple commercial created by the <strong>agency TBWA Media Arts Lab<\/strong>, Apple&#8217;s parent agency. It has been produced by <strong>Stnk<\/strong> and directed by the German filmmaker <strong>Sinan Sevin\u00e7.<\/strong><\/p>\n<p>The piece shows us how two skaters film themselves through the streets of Istanbul until they start to be chased by the police. It is then that a chase begins that will take them through the Grand Bazaar and its picturesque shops. All while a narrator presents, he will detail the benefits of the iPhone14: cinematic, macro and action modes, slow motion at 240 frames per second, blurring of the main scene or the treatment of light.<\/p>\n<p>Apple&#8217;s commercial was published on the Apple Turkey YouTube channel, where it has over 16 million views.<\/p>\n<p><strong>Watch<\/strong>\u00a0| <a href=\"https:\/\/youtu.be\/azJKMr-F48A\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple&#8217;s commercial is titled &#8220;The Great Escape&#8221; and is a fast-paced chase through the streets of Istanbul. To advertise the benefits of its products, Apple created a new communication line to have carte blanche in showing everything that stands out on the iPhone. This is how &#8220;Shot on iPhone&#8221; was born in 2015, a series [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":37059,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1255,1086],"tags":[230,202],"class_list":["post-34232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-best-apple-commercials","category-best-commercials-of-2023","tag-apple","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34232","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=34232"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34232\/revisions"}],"predecessor-version":[{"id":34233,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34232\/revisions\/34233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/37059"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=34232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=34232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=34232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}