{"id":34339,"date":"2025-11-10T14:18:26","date_gmt":"2025-11-10T13:18:26","guid":{"rendered":"https:\/\/www.clickorimarketing.es\/amazon-christmas-commercial-joy-ride\/"},"modified":"2026-08-05T19:58:22","modified_gmt":"2026-08-05T17:58:22","slug":"amazon-christmas-commercial-joy-ride","status":"publish","type":"post","link":"https:\/\/www.clickorimarketing.es\/en\/amazon-christmas-commercial-joy-ride\/","title":{"rendered":"Amazon&#8217;s Christmas commercial 2025: &#8220;Joy Ride&#8221;"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-30286 size-full\" title=\"Amazon Christmas commercial | The Joy of Sharing\" src=\"https:\/\/www.clickorimarketing.es\/wp-content\/uploads\/2023\/11\/anuncio-de-navidad-de-amazon-la-alegria-de-compartir.jpg\" alt=\"Amazon Christmas commercial | The Joy of Sharing\" width=\"1280\" height=\"720\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Amazons_2025_Christmas_commercial_revisits_the_touching_story_of_three_grandmothers_sledding_down_a_hill\"><\/span>Amazon\u2019s 2025 Christmas commercial revisits the touching story of three grandmothers sledding down a hill.<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.clickorimarketing.es\/en\/amazon-christmas-commercial-joy-ride\/#Amazons_2025_Christmas_commercial_revisits_the_touching_story_of_three_grandmothers_sledding_down_a_hill\" >Amazon\u2019s 2025 Christmas commercial revisits the touching story of three grandmothers sledding down a hill.<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.clickorimarketing.es\/en\/amazon-christmas-commercial-joy-ride\/#Amazon_%E2%80%93_The_Joy_of_Sharing\" >Amazon \u2013 The Joy of Sharing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.clickorimarketing.es\/en\/amazon-christmas-commercial-joy-ride\/#Amazon_Reviews_Read_by_Benedict_Cumberbatch\" >Amazon Reviews Read by Benedict Cumberbatch<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p>This year, <strong>Amazon<\/strong> has chosen to bring back the wonderful commercial released in 2023, titled <em>&#8220;The Joy of Living.&#8221;<\/em> The brand thus revives its most acclaimed Christmas commercial, which according to System1 was the most effective and emotionally resonant in Amazon\u2019s history. With this comeback, the company reinforces its commitment to long-term advertising to maintain brand recall and positioning.<\/p>\n<p><!--more--><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Amazon_%E2%80%93_The_Joy_of_Sharing\"><\/span>Amazon \u2013 The Joy of Sharing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/jc5JMwjyvvA?si=n1TuYPS9tDSF2PPb\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong><em>&#8220;The Joy of Sharing&#8221;<\/em><\/strong> is the title of the <strong>Amazon Christmas commercial<\/strong>. It was created by the agency <strong>VP Global CCO<\/strong>, produced by <strong>Hungry Man<\/strong>, and directed by <strong>Wayne McClammy.<\/strong><\/p>\n<p>The piece shows a group of lifelong friends\u2014grandmothers\u2014watching as children sled down a snowy hill. One of them notices the spark of joy in their eyes and decides to buy a seat cushion for the sled. She immediately gifts it to her friends so they can all sled down together.<\/p>\n<p>The <strong>Amazon Christmas commercial<\/strong> is a love letter to lasting friendships and the memories we share at any moment. According to <strong>Jo Shoesmith<\/strong> from VP Global CCO: <em>&#8220;This year\u2019s holiday campaign is inspired by Amazon customers and their clever ideas and traditions. The stories we tell remind us that sometimes, the joy that comes from doing something special for our loved ones can lift us all during this time of year.&#8221;<\/em><\/p>\n<p>The commercial features the song <em><strong>&#8220;In My Life&#8221;<\/strong><\/em> by the <strong>Beatles<\/strong>, in a special version created specifically for the Christmas campaign. It\u2019s an orchestral arrangement performed by 40 different musicians.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Amazon_Reviews_Read_by_Benedict_Cumberbatch\"><\/span>Amazon Reviews Read by Benedict Cumberbatch<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/mpSlKZUil3w?si=K_c6Fl0n2bsiF1Xt\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In addition to reviving Amazon\u2019s 2023 Christmas commercial, the brand has launched a new version of its <em>\u201c5-Star Theater\u201d<\/em> campaign. This time, it stars <strong>Benedict Cumberbatch<\/strong>, who performs real customer reviews as theatrical monologues, bringing to life more than 15 evaluations of popular gifts \u2014 from a cleaning machine to pajamas and a chair \u2014 aiming to inspire consumers to find the perfect gift during Black Friday and Cyber Monday.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/NbjmnQDlRLQ?si=xJ186EK1T-KB8fb0\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><strong>Watch<\/strong> | <a href=\"https:\/\/youtu.be\/jc5JMwjyvvA?si=n1TuYPS9tDSF2PPb\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon\u2019s 2025 Christmas commercial revisits the touching story of three grandmothers sledding down a hill. This year, Amazon has chosen to bring back the wonderful commercial released in 2023, titled &#8220;The Joy of Living.&#8221; The brand thus revives its most acclaimed Christmas commercial, which according to System1 was the most effective and emotionally resonant in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":36965,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1282,1315,1316],"tags":[201,1126,202],"class_list":["post-34339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-best-amazon-commercials","category-best-christmas-commercials-2025","category-best-commercials-of-2025","tag-advertising","tag-anuncios-de-navidad-2023","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=34339"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34339\/revisions"}],"predecessor-version":[{"id":34340,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34339\/revisions\/34340"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/36965"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=34339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=34339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=34339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}