{"id":34797,"date":"2024-11-05T23:06:53","date_gmt":"2024-11-05T22:06:53","guid":{"rendered":"https:\/\/www.clickorimarketing.es\/sainsburys-christmas-advert-2024-sainsburys-big-christmas\/"},"modified":"2026-08-05T20:01:49","modified_gmt":"2026-08-05T18:01:49","slug":"sainsburys-christmas-advert-2024-sainsburys-big-christmas","status":"publish","type":"post","link":"https:\/\/www.clickorimarketing.es\/en\/sainsburys-christmas-advert-2024-sainsburys-big-christmas\/","title":{"rendered":"Sainsbury&#8217;s 2024 Christmas advert: &#8220;Sainsbury&#8217;s BIG Christmas&#8221;"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter wp-image-33076 size-full\" title=\"Anuncio de Navidad de Sainsbury's 2024\" src=\"https:\/\/www.clickorimarketing.es\/wp-content\/uploads\/2024\/11\/anuncio-de-navidad-de-sainsburys-2024.jpg\" alt=\"Anuncio de Navidad de Sainsbury's 2024\" width=\"1280\" height=\"720\" \/><\/p>\n<h2>Sainsbury&#8217;s Christmas advert is a magical story inspired by Roald Dahl.<\/h2>\n<p><strong>Sainsbury&#8217;s<\/strong> is one of the big brands when it comes to <a href=\"https:\/\/en.esloganmagazine.com\/best-christmas-commercials-2024\/\" target=\"_blank\" rel=\"noopener\">Christmas adverts<\/a>. The British supermarket chain has left us with great advertising campaigns such as &#8220;1914&#8221; set during the Second World War.<\/p>\n<p>This year it surprises us with a story based on <strong>Roald Dahl&#8217;<\/strong>s tale <strong>&#8220;The BFG&#8221;.<\/strong> The protagonist is called BFG, who will help a Sainsbury&#8217;s saleswoman prepare Christmas meals in every home.<\/p>\n<p><!--more--><\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/I8dczAGg-Qg?si=wipBvL9nWrVdr5Dl\" width=\"830\" height=\"470\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><em><strong>&#8220;Sainsbury&#8217;s BIG Christmas&#8221;<\/strong><\/em> is the title of <strong>Sainsbury&#8217;s Christmas advert<\/strong> inspired by <strong>Roald Dahl&#8217;s<\/strong> classic <em>&#8220;The BFG&#8221;.<\/em> The campaign has been created by the agency <strong>New Commercial Arts.<\/strong><\/p>\n<p>The piece shows us captivating scenes to discover the 7.3-metre-tall giant with huge ears in his cave. The setting shows us a magical mess filled with rows of dream jars before he sets off to help Sophie, a Sainsbury&#8217;s shop assistant.<\/p>\n<p>The <strong>Sainsbury&#8217;s Christmas advert<\/strong> shows us BFG and Sophie in search of food and fresh produce from Sainsbury&#8217;s trusted suppliers. Salmon, Brussels sprouts, Stilton cheese and more typical products that we can find in British supermarkets.<\/p>\n<p>Emma Bisley, Campaign Director at Sainsbury&#8217;s, said: <em>&#8220;The festive season is all about creating wonderful memories and we&#8217;re here to help our customers create a truly unforgettable Christmas with family and friends &#8211; especially when it comes to food. At Sainsbury&#8217;s, providing great food for all is at the heart of everything we do. We want to offer a wide range of high-quality food products suitable for any occasion &#8211; whether customers are looking for new Christmas treats or classic festive favourites, Sainsbury&#8217;s has something to suit all tastes and budgets across this year&#8217;s Christmas range.&#8221;<\/em><\/p>\n<p><strong>Watch<\/strong>\u00a0| <a href=\"https:\/\/www.youtube.com\/watch?v=zFc2RvDXnc4\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sainsbury&#8217;s Christmas advert is a magical story inspired by Roald Dahl. Sainsbury&#8217;s is one of the big brands when it comes to Christmas adverts. The British supermarket chain has left us with great advertising campaigns such as &#8220;1914&#8221; set during the Second World War. This year it surprises us with a story based on Roald [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35692,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1065,1314,1066],"tags":[994,117,202],"class_list":["post-34797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-advertising-news","category-best-christmas-commercials-2024","category-best-commercials-of-2024","tag-anuncios-navidad","tag-publicidad","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34797","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=34797"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34797\/revisions"}],"predecessor-version":[{"id":34799,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/34797\/revisions\/34799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/35692"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=34797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=34797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=34797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}