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Tabla de contenidos<\/p>\n<\/span><\/div>\nLego\u2019s Christmas advert reinterprets the magic of shared play for new generations.<\/a>Lego Advert \u2013 \u201cHello\u201d<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\nIf there\u2019s one star gift at Christmas<\/strong>, it\u2019s undoubtedly any of the Lego building sets.<\/strong> The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling.<\/p>\nAnd that is precisely the theme of Lego\u2019s Christmas commercial<\/a>. The company reminds us of the importance of playing together, at a time when families have replaced imaginative play with screens and mobile phones.<\/p>\n<\/span> Lego Advert \u2013 \u201cHello\u201d<\/span><\/h3>\n<\/iframe><\/p>\n<p>The <strong>Lego Christmas advert<\/strong> is titled <em>\u201cHello\u201d<\/em> and has been developed by Lego\u2019s global brand team together with its in-house agency <strong>Our Lego Agency<\/strong>, in collaboration with the animation studio <strong>beEpic<\/strong> and the sound studio <strong>Walker Studios.<\/strong><\/p>\n<p>The story introduces us to <strong>Eddie<\/strong>, a 12-year-old boy who has lost the magic of play and prefers the solitude of his room over spending time with his family. His younger sister is the one who brings the joy back when the Lego toys come to life on a grand stage and start singing a fun version of \u201cHello,\u201d the classic by Lionel Richie.<\/p>\n<p>Minifigures from Star Wars, Batman, Wicked, and Spider-Man join together in a monumental choir to ask the world: <em>\u201cIs playing what you\u2019re looking for?\u201d<\/em> With this, Lego reinforces its connection to pop culture, once again proving its ability to reinvent itself without losing its essence.<\/p>\n<p>The production level of the Lego advert is impressive: <strong>over 97,000 pieces<\/strong> were used to build the main stage. <strong>220 animated minifigures<\/strong> and <strong>27 moving vehicles<\/strong> bring this piece to life, blending creativity, humor, and emotion in equal measure.<\/p>\n<p><strong>Nic Taylor,<\/strong> Senior Vice President and Head of Our Lego Agency, commented: <em>“Our Lego Christmas Choir is here to remind everyone of the importance of celebrating the joy of play and the magic that happens when we come together. We hope families immerse themselves in the world of play, where laughter is the soundtrack and imagination knows no limits.”<\/em><\/p>\n<p>Watch | <a href=\"https:\/\/youtu.be\/j80laKb6cR4?si=lMaa7DbQ1hF1oiBp\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lego\u2019s Christmas advert reinterprets the magic of shared play for new generations. If there\u2019s one star gift at Christmas, it\u2019s undoubtedly any of the Lego building sets. The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling. And that is precisely the theme of Lego\u2019s Christmas […]<\/p>\n","protected":false},"author":1,"featured_media":35502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1065,1315,1316],"tags":[228,117,202],"class_list":["post-35207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-advertising-news","category-best-christmas-commercials-2025","category-best-commercials-of-2025","tag-lego","tag-publicidad","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=35207"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions"}],"predecessor-version":[{"id":35209,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions\/35209"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/35502"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=35207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=35207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=35207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
If there\u2019s one star gift at Christmas<\/strong>, it\u2019s undoubtedly any of the Lego building sets.<\/strong> The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling.<\/p>\nAnd that is precisely the theme of Lego\u2019s Christmas commercial<\/a>. The company reminds us of the importance of playing together, at a time when families have replaced imaginative play with screens and mobile phones.<\/p>\n<\/span> Lego Advert \u2013 \u201cHello\u201d<\/span><\/h3>\n<\/iframe><\/p>\n<p>The <strong>Lego Christmas advert<\/strong> is titled <em>\u201cHello\u201d<\/em> and has been developed by Lego\u2019s global brand team together with its in-house agency <strong>Our Lego Agency<\/strong>, in collaboration with the animation studio <strong>beEpic<\/strong> and the sound studio <strong>Walker Studios.<\/strong><\/p>\n<p>The story introduces us to <strong>Eddie<\/strong>, a 12-year-old boy who has lost the magic of play and prefers the solitude of his room over spending time with his family. His younger sister is the one who brings the joy back when the Lego toys come to life on a grand stage and start singing a fun version of \u201cHello,\u201d the classic by Lionel Richie.<\/p>\n<p>Minifigures from Star Wars, Batman, Wicked, and Spider-Man join together in a monumental choir to ask the world: <em>\u201cIs playing what you\u2019re looking for?\u201d<\/em> With this, Lego reinforces its connection to pop culture, once again proving its ability to reinvent itself without losing its essence.<\/p>\n<p>The production level of the Lego advert is impressive: <strong>over 97,000 pieces<\/strong> were used to build the main stage. <strong>220 animated minifigures<\/strong> and <strong>27 moving vehicles<\/strong> bring this piece to life, blending creativity, humor, and emotion in equal measure.<\/p>\n<p><strong>Nic Taylor,<\/strong> Senior Vice President and Head of Our Lego Agency, commented: <em>“Our Lego Christmas Choir is here to remind everyone of the importance of celebrating the joy of play and the magic that happens when we come together. We hope families immerse themselves in the world of play, where laughter is the soundtrack and imagination knows no limits.”<\/em><\/p>\n<p>Watch | <a href=\"https:\/\/youtu.be\/j80laKb6cR4?si=lMaa7DbQ1hF1oiBp\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lego\u2019s Christmas advert reinterprets the magic of shared play for new generations. If there\u2019s one star gift at Christmas, it\u2019s undoubtedly any of the Lego building sets. The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling. And that is precisely the theme of Lego\u2019s Christmas […]<\/p>\n","protected":false},"author":1,"featured_media":35502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1065,1315,1316],"tags":[228,117,202],"class_list":["post-35207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-advertising-news","category-best-christmas-commercials-2025","category-best-commercials-of-2025","tag-lego","tag-publicidad","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=35207"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions"}],"predecessor-version":[{"id":35209,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions\/35209"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/35502"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=35207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=35207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=35207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
And that is precisely the theme of Lego\u2019s Christmas commercial<\/a>. The company reminds us of the importance of playing together, at a time when families have replaced imaginative play with screens and mobile phones.<\/p>\n<\/span> Lego Advert \u2013 \u201cHello\u201d<\/span><\/h3>\n<\/iframe><\/p>\n<p>The <strong>Lego Christmas advert<\/strong> is titled <em>\u201cHello\u201d<\/em> and has been developed by Lego\u2019s global brand team together with its in-house agency <strong>Our Lego Agency<\/strong>, in collaboration with the animation studio <strong>beEpic<\/strong> and the sound studio <strong>Walker Studios.<\/strong><\/p>\n<p>The story introduces us to <strong>Eddie<\/strong>, a 12-year-old boy who has lost the magic of play and prefers the solitude of his room over spending time with his family. His younger sister is the one who brings the joy back when the Lego toys come to life on a grand stage and start singing a fun version of \u201cHello,\u201d the classic by Lionel Richie.<\/p>\n<p>Minifigures from Star Wars, Batman, Wicked, and Spider-Man join together in a monumental choir to ask the world: <em>\u201cIs playing what you\u2019re looking for?\u201d<\/em> With this, Lego reinforces its connection to pop culture, once again proving its ability to reinvent itself without losing its essence.<\/p>\n<p>The production level of the Lego advert is impressive: <strong>over 97,000 pieces<\/strong> were used to build the main stage. <strong>220 animated minifigures<\/strong> and <strong>27 moving vehicles<\/strong> bring this piece to life, blending creativity, humor, and emotion in equal measure.<\/p>\n<p><strong>Nic Taylor,<\/strong> Senior Vice President and Head of Our Lego Agency, commented: <em>“Our Lego Christmas Choir is here to remind everyone of the importance of celebrating the joy of play and the magic that happens when we come together. We hope families immerse themselves in the world of play, where laughter is the soundtrack and imagination knows no limits.”<\/em><\/p>\n<p>Watch | <a href=\"https:\/\/youtu.be\/j80laKb6cR4?si=lMaa7DbQ1hF1oiBp\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lego\u2019s Christmas advert reinterprets the magic of shared play for new generations. If there\u2019s one star gift at Christmas, it\u2019s undoubtedly any of the Lego building sets. The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling. And that is precisely the theme of Lego\u2019s Christmas […]<\/p>\n","protected":false},"author":1,"featured_media":35502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1065,1315,1316],"tags":[228,117,202],"class_list":["post-35207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-advertising-news","category-best-christmas-commercials-2025","category-best-commercials-of-2025","tag-lego","tag-publicidad","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=35207"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions"}],"predecessor-version":[{"id":35209,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions\/35209"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/35502"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=35207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=35207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=35207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
<\/iframe><\/p>\n<p>The <strong>Lego Christmas advert<\/strong> is titled <em>\u201cHello\u201d<\/em> and has been developed by Lego\u2019s global brand team together with its in-house agency <strong>Our Lego Agency<\/strong>, in collaboration with the animation studio <strong>beEpic<\/strong> and the sound studio <strong>Walker Studios.<\/strong><\/p>\n<p>The story introduces us to <strong>Eddie<\/strong>, a 12-year-old boy who has lost the magic of play and prefers the solitude of his room over spending time with his family. His younger sister is the one who brings the joy back when the Lego toys come to life on a grand stage and start singing a fun version of \u201cHello,\u201d the classic by Lionel Richie.<\/p>\n<p>Minifigures from Star Wars, Batman, Wicked, and Spider-Man join together in a monumental choir to ask the world: <em>\u201cIs playing what you\u2019re looking for?\u201d<\/em> With this, Lego reinforces its connection to pop culture, once again proving its ability to reinvent itself without losing its essence.<\/p>\n<p>The production level of the Lego advert is impressive: <strong>over 97,000 pieces<\/strong> were used to build the main stage. <strong>220 animated minifigures<\/strong> and <strong>27 moving vehicles<\/strong> bring this piece to life, blending creativity, humor, and emotion in equal measure.<\/p>\n<p><strong>Nic Taylor,<\/strong> Senior Vice President and Head of Our Lego Agency, commented: <em>“Our Lego Christmas Choir is here to remind everyone of the importance of celebrating the joy of play and the magic that happens when we come together. We hope families immerse themselves in the world of play, where laughter is the soundtrack and imagination knows no limits.”<\/em><\/p>\n<p>Watch | <a href=\"https:\/\/youtu.be\/j80laKb6cR4?si=lMaa7DbQ1hF1oiBp\" target=\"_blank\" rel=\"noopener\">YouTube<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lego\u2019s Christmas advert reinterprets the magic of shared play for new generations. If there\u2019s one star gift at Christmas, it\u2019s undoubtedly any of the Lego building sets. The Danish brand has been fighting for years against new technologies in favor of shared play and creative storytelling. And that is precisely the theme of Lego\u2019s Christmas […]<\/p>\n","protected":false},"author":1,"featured_media":35502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"_mbp_gutenberg_autopost":false,"footnotes":""},"categories":[197,1065,1315,1316],"tags":[228,117,202],"class_list":["post-35207","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-advertising-news","category-best-christmas-commercials-2025","category-best-commercials-of-2025","tag-lego","tag-publicidad","tag-tv-ads"],"_links":{"self":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/comments?post=35207"}],"version-history":[{"count":1,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions"}],"predecessor-version":[{"id":35209,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/posts\/35207\/revisions\/35209"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media\/35502"}],"wp:attachment":[{"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/media?parent=35207"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/categories?post=35207"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.clickorimarketing.es\/en\/wp-json\/wp\/v2\/tags?post=35207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"Lego](\"https:\/\/www.clickorimarketing.es\/wp-content\/uploads\/2025\/11\/anuncio-de-navidad-de-lego-2025-hello.jpg\" "\\"Lego")
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