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Damià Larena

About Damià Larena

This author has not written his bio yet.
But we are proud to say that Damià Larena contributed 3666 entries already.

Entries by Damià Larena

Best TV Commercials

The spectacular animated film of 7up: “Free of sugar”

 The animated film of 7up “Free of Sugar” presents an animated piece of the highest quality. Usually when advertising agencies are commissioned an advertising campaign or an ad, we usually think of commercials filmed in real environments. It rarely occurs to us to carry out animated advertising campaigns. This is what the 7up soft […]

21/01/2019/by Damià Larena
Advertising, Best Ikea Advertising Campaign, Best TV Commercials

The Ikea nightclub where, instead of dancing, you will fall asleep

 Ikea has created a nightclub done instead of dancing, you will fall asleep. We like the Ikea campaigns when they refer to the rest sector. We have seen really original pieces like “Insomnie Tweets” where they gave mattresses to all those who suffered from insomnia. We’ve also seen Ikea ads that help you sleep […]

17/01/2019/by Damià Larena
Marketing, Viral Advertising

RunTour offers discounts depending on the people we takedown on a race

 ‘Thousand Winners’, RunTour promote the race by offering discounts depending on the people we takedown. When you think you’ve seen it all, there’s always an original idea to surprise you. This is the case of the promotion that RunTour has made of his race in the Czech Republic. An original and successful proposal to […]

16/01/2019/by Damià Larena
Best TV Commercials, Viral Advertising

A controversial Gillette commercial: “The best a man can be”

 Gillette commercial has set fire to social networks by treating “toxic masculinity” to avoid it in future generations. Something is changing in advertising. We echoed that society is forcing us to change the way brands are targeting consumers. Commercials like Billie’s depilation ad or Barbie’s “Dream Gap” advertising campaign. All of them make reference […]

15/01/2019/by Damià Larena
Marketing, Viral Advertising

Hiscox shows us what a cyber attack would look like in real life

 The insurance company Hiscox shows us what a cyber attack in real life would be like with ‘Real World Hack’. When we receive news of massive cyber attacks few times we are alarmed. We think that they are attacks aimed at large companies and our small business will not be affected. And it is […]

15/01/2019/by Damià Larena
Social Networks, Viral Advertising

HBO’s brilliant thread on Twitter to celebrate 20 years of The Sopranos

A brilliant HBO action on Twitter to celebrate the 20 years of “The Sopranos” and it crash the net. It is 20 years since the first episode of Los Sopranos was broadcast. The famous TV series created by HBO premiered on January 10, 1999 and became one of the best series in the history of […]

11/01/2019/by Damià Larena
Best Burger King Commercials, Marketing, Viral Advertising

Burger King trolls McDonald’s with “The Whopper Detour”

 Burger King trolls McDonald’s selling Whoppers at a dime with “The Whopper Detour.” The advertising war between Burger King and McD0nald’s seems to be continuing this 2019. It has been Burger King who has started firing first by selling his Whoppers to a penny and, incidentally, trolling McDonald’s. A guerrilla campaign that makes you […]

11/01/2019/by Damià Larena
Advertising

Best advertising agencies in 2018

A list to review the best advertising agencies in 2018 according to the advertisers. In the advertising agency telling we are passionate about advertising. As you know, we are updating our blog with the most impressive, exciting and emotional advertising campaigns. It serves as brainstorming and refresh new ideas, concepts and strategies to be able […]

10/01/2019/by Damià Larena
Advertising, Best TV Commercials

The cute Disneyland Paris commercial: “The Little Duck”

 “The Little Duck” it’s the start of the new brand positioning of Disneyland Paris. It has been 27 years since the Disneyland Paris amusement park opened its doors. During this time all of their promotional campaigns have focused on families and travel packages. A strategy based on publicizing the park through offers, breaks and […]

09/01/2019/by Damià Larena
Advertising

Walmart ad ad with the most iconic movie cars

 The Walmart ad features the most iconic cars in the cinema. Nostalgia is a powerful ally for brands. It produces a psychological well-being to us since to recreate in the memories raises the spirit and increases the self-esteem. Brands know this and that is why more and more advertising campaigns are making use of […]

08/01/2019/by Damià Larena
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