Judi Dench stars in MoneySuperMarket commercial

«Saving Britain Serious Money» is the title of the MoneySuperMarket commercial starring Judie Dench.

At Eslogan Magazine we are fans of MoneySuperMarket commercials. The insurance price comparison platform has run some of the most original advertising campaigns in recent years.

Famous are the MoneySuperMarket commercials starring Skeletor and He-Man or the parody of Thelma & Louise. Now they have evolved in their formula and show us how Judi Dench resumes her role at the head of an organization of spies; just like she did starring as M, the ruthless head of the intelligence service in the James Bond movies.

«Saving Britain Serious Money» is the title of the MoneySuperMarket commercial produced by the London agency New Commercial Arts and directed by John Madden.

It stars Judi Dench as the leader of the «MoneySuperSeven», a group expert in helping many people save money. In the piece we see how the members prepare to help seven different people in seven different cities as the cost of living is increasingly unsustainable.

According to Lis Blair, Customer Service Director at MoneySuperMarket: «We are delighted to welcome Judi Dench to lead MoneySuperSeven as they work harder than ever to help households get the best deals on their bills. Financial challenges facing households continue to grow, so does the team’s determination to save Britain serious money.»

For his part, Ian Heartfield Creative Founder of New Commercial Arts: «Judi Dench and MoneySuperSeven have a big task ahead of them, reflecting the increasing importance of saving money within the cost of living crisis.»

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