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Damià Larena

About Damià Larena

This author has not written his bio yet.
But we are proud to say that Damià Larena contributed 3666 entries already.

Entries by Damià Larena

Guerrilla Marketing, Hidden Gems, Marketing

The original Le Drugstore Parisien campaign to attract customers to your store

 This original campaign of Le Drugstore Parisien has attracted customers to the store at zero cost. We love simple and effective ideas. Many times you do not have to squeeze much brain to create a campaign that serves brands. Just look at the details we live every day to tie the knots and create […]

16/04/2019/by Damià Larena
Branded Content, Marketing

An original action of Branded Content from Laive Cheese

 An original action of Branded Content delivers parmesan cheese for free at your home. It’s wellknown that Italian food is one of the most preferred in the whole world. Italians have been able to export their culture through culinary art: Pizzas, pasta and lasagna are some of the most outstanding products, each with its […]

15/04/2019/by Damià Larena
Advertising, Best Heinz Commercials, Best TV Commercials

Heinz’s commercial celebrates 150 years of clean dishes

 Heinz’s commercial celebrates 150 years and is proud to leave the dishes clean. The popular food brand Heinz celebrates 150 years. It seems like yesterday when H.J. Heinz started his food business in 1869. Its flagship product, ketchup, was launched seven years later with a recipe that still amazes everyone. His landing in the […]

12/04/2019/by Damià Larena
Advertising, Best Emotional Advertising, Best TV Commercials, Hidden Gems

The emotional commercial of Lakewood guitars: “Wake her soul”

 The commercial of Lakewood guitars is a little hidden gem: “Wake her soul” We live in an era of advertising fast-food, where everything is consumed instantly. Social networks set the pace and advertising campaigns adapt to Instagram Stories. The result, short moments, that are recorded in our retina and easily forgettable. One of the […]

11/04/2019/by Damià Larena
Advertising, Best TV Commercials

The spectacular Gatorade commercial: “Make them Sweat”

 The Gatorade commercial “Make them Sweat” show us funny scenes of elite football players. Gatorade is the official drink of UEFA, and so he wanted to demonstrate in his new global campaign. A campaign focused on those sensations that the big stars provoke in their rivals. “Make them Sweat” is the Gatorade commercial starring […]

10/04/2019/by Damià Larena
Advertising, Best TV Commercials, Historic Advertising, Reports

Top Commercials of history: “Bouncing Balls”, by Sony

We analyze the best commercial of the first decade of this century: “Bouncing Balls”, by Sony. It was the year 2005 when Sony launched its Bravia TV, whose colors were unrivaled in the products of the competition. And his advertising campaign was not going to be left behind. The campaign “Color like no other” marked […]

09/04/2019/by Damià Larena
Marketing, Viral Advertising

Spend a night in the Louvre Museum with Airbnb

 The Louvre and Airbnb launched a contest where the winner can spend a night in the museum. The Louvre Museum celebrates the 30th anniversary of the construction of its iconic glass pyramid. To celebrate, he has made an original contest in collaboration with Airbnb. The winner can spend a night in the famous museum. […]

05/04/2019/by Damià Larena
Marketing

Game of Thrones Title Sequence made with Oreo

 This Game of Thrones title sequence made with Oreo it’s a tribute to the last season of the TV Show. The final season of Game of Thrones is here and everyone is starting to get nervous. We are talking about one of the best series in history (with permission from Lost and Breaking Bad) […]

04/04/2019/by Damià Larena
Advertising, Best TV Commercials

Nike’s Shared Dream tells a beautiful story of friendship

 Nike follows his “Dream Crazy” with “Shared Dream” where tells a beautiful story of friendship. In the 30th anniversary of the slogan Just Do It, Nike wanted to launch a series of campaigns based on “Dream Crazy”. For this he has expanded his slogan with “It’s only crazy until you do it” to get a […]

03/04/2019/by Damià Larena
Advertising, Marketing

Mercedes-Benz history: The Journey that changed everything

 “The Journey that changed everything” tells us a very important part of the history of Mercedes-Benz. For a long time, having a Mercedes-Benz car was something completely aspirational. Many people wanted it, but very few could afford it. Having a Mercedes was synonymous with status, luxury, power. A label with which the brand has […]

02/04/2019/by Damià Larena
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