
“Heinz Dipper”: Heinz redesigns french fries packaging
The Heinz Dipper is an original idea that complements the classic French fries packaging.
If there is one brand capable of taking its communication to the extreme, it is Heinz. The American multinational is the most well-known ketchup brand…

Heinz advert for Halloween presents a new black mayonnaise
Heinz's Halloween advert is a tribute to classic horror movies.
Halloween is here, and brands are launching their products during a month that allows them to be especially playful before the Christmas campaign begins. One of the most active…

Heinz’s funny billboard in front of restaurants that do not serve Ketchup
Heinz's billboard in Chicago consists of placing ketchup dispensers in front of those restaurants where they do not offer it.
Heinz is a quite radical brand when it comes to advertising campaigns. The American brand is due to the devotion of…

Heinz cookbook shows AI how to improve your recipes
Heinz's cookbook aims to teach Artificial Intelligence to better display its recipes.
That artificial intelligence is here to stay is a fact. Which is still a green technology and in the process of maturing, too. But that doesn't let brands…

Heinz’s original action at San Siro: “Proud Sponsor of Calcio Mangiato”
Heinz's action at San Siro is a tribute to the owners of the food stops outside the stadium.
Italy is a passionate country like few others. If you add football and food to that, you have the perfect mix. And the Italian "tifosi" have different…

Heinz’s commercial is an hilarious story about consumer devotion
The Heinz commercial tells us the funny anecdotes made by the most fanatical consumers of the brand.
If there is a brand that has been able to become transversal and known throughout the world thanks to pop culture, that is, without a doubt,…

Heinz campaign takes advantage of restaurant fraud
"Ketchup Fraud" is the title of the Heinz campaign that takes advantage of the fraud that some restaurants carry out when serving ketchup.
In advertising, it is as important to have an original idea as it is to know how to detect those moments…

Heinz and Absolut partner to launch a collaborative tomato sauce with Vodka
Heinz and Absolut partner to launch a new sauce that pays homage to Vodka's historic advertising campaign.
Heinz and Absolut, undoubtedly two iconic brands when it comes to advertising. The popular brand of sauces has been one of the most recognized…

A funny Heinz’s Super Bowl campaign
Heinz's Super Bowl campaign is a fun action about the confusion of the Roman numerals in the edition of the event.
The Super Bowl is here and with it, one of the great events of the year... for advertising lovers. And it is that advertising…

Heinz campaign encourages you to tip at restaurants
Heinz encourages us to tip the restaurant so they can serve the popular brand of sauces.
If there is a brand that stands out for its sense of humor, it is Heinz. The brand shows off its peculiar British humor by offering us original campaigns…