
The Disney Cruise advert is an emotional story: “Midnight Magic”
The Disney Cruise advert is an emotional story about everyday small moments.
If there is one brand that has managed to connect with consumers through emotion, it is Disney. We already know its role as a storyteller, and its impact on our lives…

The hilarious Old Spice advert: “Unbelievably Cool”
The Old Spice advert represents the continuation of its successful pirate campaign.
If there is one brand that has managed to find its own distinctive style in advertising, it is Old Spice. Its balance between humor and entertainment allows…

Ikea’s advert describes the feeling of coming home
The Ikea advert shows the emotional connection we feel with our home.
Few brands have managed to build such an emotional relationship with the concept of home as Ikea. Over the years, the Swedish company has shown that its advertising campaigns…

The Adidas Originals advert featuring Samuel L. Jackson
The Adidas Originals advert celebrates the new era of the Superstar with a parade of cultural icons.
When a brand has an iconic product, every new iteration becomes an event in itself. That is the case with the Adidas Superstar, one of the…

Liquid Death and Spotify turn death into a musical experience
The canned water brand and the streaming platform launch a funeral urn with a built-in Bluetooth speaker.
If there is a brand that has successfully claimed the territory of death through dark humor and provocation, it is Liquid Death. Over…

Sydney Sweeney presents her new lingerie brand: Syrn
If there is an actress who sparks passion in every project she takes on, it is Sydney Sweeney. The popular actress, known for her role in the series Euphoria, is fully aware of her public identity — and plays with it by launching a self-parodying…

The best Super Bowl 2026 commercials
The Best Super Bowl 2026 Commercials Between the Seattle Seahawks and the New England Patriots
This weekend, the 60th edition of the Super Bowl, known as Super Bowl LX, took place at Levi’s Stadium in Santa Clara, California. In the big game,…

The Jurassic Park Super Bowl advert brings back the original cast
The Jurassic Park advert is an Xfinity campaign showing what would have happened if nothing had gone wrong.
This Super Bowl is giving us absolutely unforgettable campaigns. The bar was already high with the Pepsi ad and the polar…

Pepsi advert for Super Bowl: “The Choice”
The Pepsi advert turns a Coca-Cola icon into the protagonist of a story about choice and identity.
If there is a historic rivalry in advertising, it is undoubtedly the one between Pepsi and Coca-Cola. Decades of competition have…

Coca-Cola advert for the 2026 World Cup: “Bubbling Up”
The Coca-Cola advert captures all the emotions of football in its new global World Cup campaign.
This summer, it’s World Cup time and brands are already setting the stage. If it was recently Adidas showcasing a campaign full of aura, now…