Pepsi’s World Cup advert redefines the rules of football from the fans’ perspective. The World Cup is approaching and although Coca-Cola is one of the official sponsors, Pepsi couldn’t stay behind. To do so, it has brought in its biggest…

The Pepsi advert turns a Coca-Cola icon into the protagonist of a story about choice and identity. If there is a historic rivalry in advertising, it is undoubtedly the one between Pepsi and Coca-Cola. Decades of competition have…

Pepsi reinterprets its classic ads to connect with new generations. In the 1990s and 2000s, it was common for brands to compete over football's biggest stars for their advertising campaigns. Pelé, Beckham, and Ronaldinho were regulars in memorable…

The new Pepsi advert reimagines the pleasure of unapologetically enjoying what we love. Pepsi is launching a new global campaign that encourages us to enjoy what we love and celebrate all our experiences without regrets. And it does so alongside…

"Chase Cars" is the title of Pepsi's fun action in which they chase pizza delivery men. Among so many emotional advertising campaigns, about self-improvement or awareness, we were missing some more mischievous creativity, about having fun,…

Pepsi's ad to celebrate the start of the NFL season brings us back to the legendary campaign that launched 20 years ago. Pepsi's "We Will Rock You" advert is undoubtedly one of the greatest campaigns in history. Released in 2004 and starring…

Pepsi's best commercials are relaunched to celebrate the brand's 125th anniversary. Historically in the world of advertising there have always been two brands that have tried to compete with each other. Adidas and Nike, Apple and Microsoft,…

Pepsi commercial celebrates 50 years of Hip Hop by paying tribute to The Notorious B.I.G. Hip hop is celebrating, and it is that the popular musical style turns 50 years old. This musical current born in New York, in the South Bronx and Harlem…

Pepsi's Bad Bunny commercial kicks off the summer campaign and announces a deal with Apple Music. If there is a common denominator in Pepsi's great advertising campaigns, it is the collaboration with great music stars. And it is that the list…