
Cannes Lions Winners 2025
All the winners of the 2026 Cannes Lions International Festival of Creativity, the Oscars of advertising
June is here, and with it comes the Cannes Lions International Festival of Creativity. Known as the Oscars of the advertising industry,…

An spectacular Nike advert for World Cup: “Rip the Script”
The Nike advert for the World Cup is a blockbuster production starring the brand’s biggest football stars.
Nike was one of the last major brands to unveil its World Cup campaign, and it certainly did not disappoint. Nike has gone all out,…

Coca-Cola’s advert turns VAR tension into a collective celebration
The Coca-Cola advert for the World Cup focuses on one of the most intense emotions in modern football
The World Cup is one of the biggest global showcases for brands. And Coca-Cola knows it well. The passion that each country brings to the…

Nicole Kidman stars in the Christie’s advert set to the music of David Bowie
Nicole Kidman visits Brancusi’s sculpture to the rhythm of David Bowie.
In the world of advertising, there is room for everyone. The democratization of the internet and globalization have allowed every brand to have its own platform to communicate…

Adidas advert for World Cup that’s reminiscent of Jose+10
The Adidas advert celebrates street football in a campaign that brings back young versions of Beckham, Zidane and Del Piero.
The World Cup is just around the corner, and brands are getting ready to go all in. One of the strongest starters has…

Pepsi advert for World Cup: “Football Nation”
Pepsi’s World Cup advert redefines the rules of football from the fans’ perspective.
The World Cup is approaching and although Coca-Cola is one of the official sponsors, Pepsi couldn’t stay behind. To do so, it has brought in its biggest…

ON’s advert starring Zendaya and directed by Spike Jonze: “Shape of Dreams”
The On advert starring Zendaya is a creative ode by filmmaker Spike Jonze.
If there is someone capable of leaving a distinctive mark when directing advertising campaigns, it is undoubtedly Spike Jonze. The director is renowned for groundbreaking…

Coca-Cola advert for World Cup: “Uncanned Emotions”
The Coca-Cola advert for the World Cup transforms its icons into global football emotions.
Coca-Cola is the official sponsor of the FIFA World Cup set to take place in the United States, Canada, and Mexico. The brand has already kicked off…

Lego advert for World Cup with Messi, Cristiano, Mbappé and Vinicius
The Lego advert brings together the best players in the world for its World Cup campaign.
The World Cup is just around the corner, and with it, brands are starting to launch their advertising campaigns. One of the most talked-about has been…

Chanel advert featuring Margot Robbie is a tribute to Kylie Minogue
The Chanel advert embraces nostalgia to reinterpret its classic codes.
Nostalgia in advertising is a very powerful tool that brands are eager to use. Being present in memories of a much better past strengthens our connection with a brand even…