
Electrolux commercial against clothing waste
The Electrolux ad is a call to avoid clothing waste and be more sustainable with the planet.
Sustainability is the new battle horse for brands. All of them, to a greater or lesser extent, advertise their particular fight against climate change…

Ladbrokes commercial reimagines iconic Rocky scene
The iconic scene of Rocky running up the stairs has been reimagined for the latest Ladbrokes ad
There are technically ambitious campaigns that leave you speechless from the beginning. This is the case of the latest campaign by Labrokes, the…

Carlsberg celebrates 30 years of sponsorship with Liverpool
Carlsberg celebrates the longest association of a brand with a Premier League team.
The case of Liverpool and its sponsorships is curious. In a world where teams auction off their sponsorships to the highest bidder from time to time, the English…

Heinz’s clothing collection with a built-in ketchup stain
The Heinz clothing collection aims to turn the popular Ketchup stain into an icon.
If there's Ketchup on food, there's a stain for sure. And under this premise, Heinz has launched a clothing collection... with a stain incorporated. He has done…

Nike’s emotional tribute to Serena Williams
Nike's tribute to Serena Williams is an emotional story that tells us about the legacy left by the tennis player.
Serena Williams retires. After 27 years, the Michigan tennis player has decided that, at 40 years old, it is time to face new…

On Running’s motivating advert: “Run for each other”
The On Running ad highlights the spirit and determination of all runners around the world.
If there is a sector where there is no room for more motivational advertisements, that is undoubtedly sports footwear. We all know the best Nike campaigns…

Eno advert recreates popular ‘Hide the Pain Harold’ meme
Eno's advert tries to make sense by recreating the popular meme of the man holding the coffee cup in front of the computer.
Memes are, without a doubt, one of the great internet hobbies. They start as an innocuous image and begin to give it…

McDonald’s emotional advert for summer: “Holiday Love”
The McDonald's advert is titled "Holiday Love" and is a sweet summer love story.
Ahh the summer... those endless afternoons in the swimming pool of the campsite, of some relatives, of some friends. Going on an adventure, meeting new friends…

Nike’s powerful advert for the Eurocup: “Never Settle, Never Done”
Nike's advert for Euro 2022 vindicates women's football and the power it is acquiring at all levels.
That women's football is booming is something that is obvious. Every year that passes, the visibility is greater, the stadiums are filled and…

Volkswagen’s advert for Eurocup: “Not Women’s Football”
Volkswagen's advert puts the focus on language to avoid changing perception when we talk about equality in sport.
The European Football Championship held in England is beginning to bear fruit in terms of visibility. Brands are turning to support…