"Foodtruck Billboard", McDonald's has turned a billboard into a Food Truck to present its new hamburger. Outdoor advertising is usually a good outlet for many creatives. Although locations such as billboards, marquees or opis have been offering…

"Deals stuck in time" is the original McDonald's campaign with which you can recover deals from the past. Inflation has undoubtedly been one of the worst news at the end of 2022 and is still taking center stage in 2023. In addition to all this,…

The controversial BrewDog billboard placed in London criticizes the celebration of the World Cup in Qatar. This start of the decade is not propitious for big events. First there were the postponed Tokyo Olympics Games that were held against…

Adidas' funny campaign offers you discounts if you catch the athletes. Despite being one of the oldest means of advertising, outdoor advertising does not stop getting the most out of creative ideas. Just when you think you've seen it all, another…

Pepsi's billboard wants to show that its corporate color is more refreshing than the competition's red. The advertising competition between Pepsi and Coca-Cola has taken another small step in this fascinating story of brand rivalry. And it…

Heineken's outdoor advertising campaign in Australia is an ingenious move on billboards. Outdoor advertising is a format that gives creatives a lot of play. Over time we have seen many original actions that have left us speechless. But, how…

Nike's 3D billboard takes advantage of this amazing technology to recreate the Nike Air Max. In Tokyo, in the Shinjuku area there is an interactive billboard measuring 154 square meters. His staging surprised passers-by as a huge realistically…

The BBC burns a billboard within its advertising campaign to promote the program "A Perfect Planet" Now we hadn't talked about an original outdoor advertising campaign for a long time. Traditionally it is a medium that grants many creative…

The passionate kiss between Burger King and McDonald's for Helsinki Pride day. Many times we have spoken in the advertising agency telling about the different advertising strategies of Burger King and McDonald's. Burger King uses a more hooligan…