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Damià Larena

About Damià Larena

This author has not written his bio yet.
But we are proud to say that Damià Larena contributed 3666 entries already.

Entries by Damià Larena

Best Emotional Advertising, Best TV Commercials, Historic Advertising, Marketing, Viral Advertising

TOP5: Best emotional advertising seen on TV

The emotions are a powerful selling tool. We take a look at 5 best emotional advertising seen on TV. When making an advertising campaign, appealing to emotions usually gives a great result to get the consumer empathize with the brand, product or service that wants to offer us. When we are told a story involves […]

15/05/2017/by Damià Larena
Apps, Marketing, New Advertising Supports

Movistar Speed Control, get free Gigabytes respecting the speed limit

Movistar Speed Control is an app that gives you free Gigabytes if you respect the speed limit in Peru. In Lima, Peru, 30% of traffic accidents are for speeding. To raise awareness, Movistar Peru launched an original campaign entitled ‘Speed Control’ in which an app rewarded those drivers who respected the speed limit. A Study made […]

10/05/2017/by Damià Larena
Best Heineken Commercials, Marketing, Viral Advertising

Viral ad campaign from Heineken for the Champions League: TimeZone

TimeZone is the last viral ad campaign from Heineken for the Champions League for workers who watch the match in the office. The Heineken advertising campaigns associated with the Champions League every day surprise us more. And it is not easy as they have been carrying out viral marketing campaigns very originals.

09/05/2017/by Damià Larena
Best Emotional Advertising, Best TV Commercials

An emotive TV Commercial from American Greetings for Mother’s Day

The TV Commercial from American Greetings to celebrate Mother’s Day tells a nice story using one of their greeting cards. Last May 7 was Mother’s Day and many brands have dedicated a moment to congratulate all the mothers of the world. And we love the TV Commercial from of American Greetings, the company of postcards and loyalty cards. The TV […]

08/05/2017/by Damià Larena
Advertising, Marketing, Reports

TOP5: Best Advertising Campaigns for the Champions League

Football and advertising: The Best Advertising Campaigns for the Champions League. Every time a great event happens, brands make the best of themselves to communicate their product. It is a good place for creative people to develop their ideas. Leisure, fun, sport, friends, family, emotion and passion are some of the elements that allow you to make a original […]

27/04/2017/by Damià Larena
New Advertising Supports, Viral Advertising

‘The Swap’ it’s a funny advertising campaign from Dacia

‘The Swap’ is the funny advertising campaign from Dacia that exchanges Udinese fan jobs with its football players. The Dacia car brand has been sponsoring Udinese, a Serie A Italian football team for over 4 years. In this time he has carried out numerous marketing actions to associate his brand with the football team and his […]

26/04/2017/by Damià Larena
Ambient, Viral Advertising

The original Ambient Advertising from Nescafé to know new people: ‘Hello Bench’

‘Hello Bench’ is the new and original ambient advertising from Nescafé in Italy that allow you to meet new people. We like the new advertising strategy from Nescafé in Italy. Nos gusta la nueva estrategia publicitaria que Nescafé está desarrollando en Italia. Under the concept of meeting all together to start a conversation through coffee, […]

24/04/2017/by Damià Larena
Apps, Marketing, New Advertising Supports

Ticket to Ride from Easy Taxi: Turn your traffic tickets into free travels

Ticket to Ride from Easy Taxi turns your traffic tickets into free travels through the app. Since the irruption of the apps, the world of taxis has changed and the way to interact with the customer, too. There are many apps that allow you in any country to ask for a taxi without calling anyone like you […]

20/04/2017/by Damià Larena
Guerrilla Marketing, Outdoor Advertising

The original Samsung’s Outdoor Advertising to announce the new Galaxy S8

Samsung’s outdoor advertising is a 7 meters recreation of the new Galaxy S8 placed in the most iconic places in the UK. Samsung has launched a new version of one of the world’s best selling smartphones, the Samsung Galaxy S8 and has done this original outdoor advertising in the United Kingdom. One of the characteristics of […]

19/04/2017/by Damià Larena
Best Emotional Advertising, Best TV Commercials

Emotional TV Ad from Allegro where a mother tries to find a costume for her daughter

The emotional TV Ad from Allegro where a mother tries to find a costume for her daughter. Allegro is a Polish auction website which gets viral thanks to a Christmas ad that became viral in 2016 in which an older gentleman wanted to learn English and got it through the products that the Polish brand sold. Now […]

18/04/2017/by Damià Larena
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