We review the graphic history of the World Cup logos since they were founded in 1930. Football is without a doubt the most popular sport in the world. It is estimated that 3,500 million people practice it, practically half of the world’s population. A sport that reaches its zenith when the World Cup is held. […]
The Electrolux ad is a call to avoid clothing waste and be more sustainable with the planet. Sustainability is the new battle horse for brands. All of them, to a greater or lesser extent, advertise their particular fight against climate change in their advertising campaigns. This is the case of Wallapop and its manifesto for […]
The iconic scene of Rocky running up the stairs has been reimagined for the latest Ladbrokes ad There are technically ambitious campaigns that leave you speechless from the beginning. This is the case of the latest campaign by Labrokes, the UK bookmaker, which continues with its “We Play Together” campaign that began in 2020. The […]
We know the actress from Paco Rabanne’s ad: Fame. One of the fashionable actresses. In perfume adverts, brands look for the hottest rising stars. They are unknown to the general public but with projection in the industry that allows them to aspire to more leading jobs. This is the case of the actor in the […]
Carlsberg celebrates the longest association of a brand with a Premier League team. The case of Liverpool and its sponsorships is curious. In a world where teams auction off their sponsorships to the highest bidder from time to time, the English team makes a point of retaining those sponsors with which it feels comfortable. Recently […]
The Heinz clothing collection aims to turn the popular Ketchup stain into an icon. If there’s Ketchup on food, there’s a stain for sure. And under this premise, Heinz has launched a clothing collection… with a stain incorporated. He has done it in partnership with thredUP, the world’s largest online fashion reselling platform. In total […]
Nike’s tribute to Serena Williams is an emotional story that tells us about the legacy left by the tennis player. Serena Williams retires. After 27 years, the Michigan tennis player has decided that, at 40 years old, it is time to face new challenges after losing her US Open third round match against Ajla Tomlijanovic. […]
We meet the actor from the Giorgio Armani advert: Armani Code. One of the fashionable actors. He is, without a doubt, one of the most coveted actors by brands. But he is still unknown to much of the public. His last appearance was in the Giorgio Armani advert: Armani Code. The Italian firm has not […]
The On Running ad highlights the spirit and determination of all runners around the world. If there is a sector where there is no room for more motivational advertisements, that is undoubtedly sports footwear. We all know the best Nike campaigns and the best Adidas adverts; but the brands with less advertising investment are also […]
Eno’s advert tries to make sense by recreating the popular meme of the man holding the coffee cup in front of the computer. Memes are, without a doubt, one of the great internet hobbies. They start as an innocuous image and begin to give it context and descriptions that go viral. This is the case […]