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Damià Larena

About Damià Larena

This author has not written his bio yet.
But we are proud to say that Damià Larena contributed 3666 entries already.

Entries by Damià Larena

Advertising

Daniel Craig dancing in the Belvedere Vodka Commercial

The advert for the premium brand Belvedere Vodka shows Daniel Craig dancing to convey the brand’s values. In the alcoholic beverages sector, we find some premium brands that do not hesitate to hire great filmmakers and actors to direct their advertising campaigns. This is the case of the Hennessy commercial directed by Ridley Scott or […]

01/05/2023/by Damià Larena
Advertising, Best Commercials of 2023

“It’s Playtime” the funny Virgin Media commercial

Virgin Media’s commercial depicts fun with some toys escaping into fun. The entertainment sector is booming more than ever. When in the past it was Netflix that dared to break through a non-existent market, today there is no known audiovisual group that has its own entertainment platform. There are those that cover music, audiovisual content […]

27/04/2023/by Damià Larena
Advertising, Best Commercials of 2023, Hidden Gems, Marketing

“Time to Read” encourages us to read instead of looking at social networks

Dubai’s Kinokuniya Bookstore represents how many books we could read with the time we spend on social media. Great advertising campaigns are universal. It does not matter the sector, the product or the country that, when an advertising campaign is original, is transversal. This is the case of the action carried out by a bookstore […]

26/04/2023/by Damià Larena
Advertising, Marketing

The Story of Puma and the war between two brothers

The story of Puma is the surprising dispute between two brothers in conflict. The sportswear brand Puma was founded in 1948 by Rudolf Dassler in Germany. It currently generates 4.1 billion euros in annual sales and its consolidated earnings are 140 million euros. It has more than 12,000 employees and a presence in more than […]

26/04/2023/by Damià Larena
Advertising, Best Commercials of 2023

Judi Dench stars in MoneySuperMarket commercial

“Saving Britain Serious Money” is the title of the MoneySuperMarket commercial starring Judie Dench. At Eslogan Magazine we are fans of MoneySuperMarket commercials. The insurance price comparison platform has run some of the most original advertising campaigns in recent years. Famous are the MoneySuperMarket commercials starring Skeletor and He-Man or the parody of Thelma & […]

24/04/2023/by Damià Larena
Advertising, Best Commercials of 2023, Best Heineken Commercials, Viral Advertising

Heineken’s funny campaign: «The Ghosted Bar»

Heineken’s campaign is part of the #workresponsibly campaign to make the population aware of the weather. Heineken has launched a new piece within its #workresponsibly campaign. This initiative was started with the aim of raising awareness that those who spend a lot of time in the office working spend that time with their friends. The […]

20/04/2023/by Damià Larena
Advertising, Best Commercials of 2023

Icelandair’s funny commercial: “Easy to stop, hard to leave”

The Icelandair commercial is a fun campaign to feature some of the best places in Iceland. Nordic advertising has always left us memorable campaigns. From the vindicating advert for the Icelandic women’s soccer team; going through Airbnb commercial in Sweden.  Now, Icelandair has launched a new global campaign to promote the company’s stopover booking in […]

19/04/2023/by Damià Larena
Advertising, Best Commercials of 2023

WeTransfer commercial is an ode to creativity

The WeTransfer commercial is a dynamic campaign that appeals to people’s creativity. WeTransfer is undoubtedly one of those web services that came to revolutionize the way we move information. A service “simple enough for your parents to use” in the words of the creators Rinke Visser, Bas Beerens and Nalden. WeTransfer was founded in 2009 […]

18/04/2023/by Damià Larena
Advertising, Best Commercials of 2023, Best McDonald’s commercials

McDonald’s Delivery captures the exact moment of happiness

“A second of happiness” is the title of the McDonald’s Delivery campaign that captures real images. In recent years home delivery has hit a boom to which all companies have ended up climbing. The rise of apps such as Glovo or UberEats has democratized the delivery of food to home for all restaurants and the […]

17/04/2023/by Damià Larena
Advertising, Best Commercials of 2023, Marketing

The collaborative collection of Netflix and Lacoste

The collaborative collection of Netflix and Lacoste combines the famous crocodile with some of the themes of the Netflix series. The popular fashion brand Lacoste has been launching collaborative collections with other brands for a long time. He started with Polaroid launching a clothing collection inspired by the designs of Paul Giambarba and continued with […]

13/04/2023/by Damià Larena
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