The AXA advert presents a group therapy session with six renowned comedians. If there is one company advocating for mental health in its advertising campaigns, it is AXA. The insurance company has long been empowering people to talk about mental…

The O2 advert aims to reposition the brand with an emotional message. From time to time, brands that have been communicating in the same way for years decide to reset and start anew. Whether it's to modernize, reach a new audience, or focus…

Coca-Cola brings back the "Share a Coke" campaign to connect with new generations. It has been a long time since Coca-Cola launched one of the most celebrated campaigns in history back in 2011. It was the first to use its packaging as a communication…

The Schweppes advert stands out for its blockbuster production in a campaign set on the Red Planet. Some of the most iconic advertising campaigns in the world have been led by beverage brands. Their need to reach a mass audience and every corner…

Heineken's campaign is looking for someone with the last name McLoughlin to run this pub. Ireland is a country full of traditions and takes great care of its legacy. One of these traditions is the "Public House", places where alcoholic beverages…

The Ikea advert titled "Hidden Tags" encourages us to search for the label on our products to find the oldest piece of furniture. One of the great virtues of advertising is turning potential drawbacks of your product into an advantage. Transforming…

Apple Advert with Pedro Pascal introduces the AirPods 4 with a campaign directed by Spike Jonze. For a long time now, Apple has been surprising us with impactful and entertaining advertising campaigns to showcase its AirPods range. This time,…

The KFC advert is the second part of the acclaimed "Believe" campaign launched last year. Last year, the KFC restaurant chain launched a campaign that broke all its advertising codes. A campaign that elevated chicken to the status of a deity…

Zevia advert reinterprets Cindy Crawford's classic Pepsi campaign. If there's one campaign that has undoubtedly left a mark in advertising, it's the one Cindy Crawford did for Pepsi in 1992. The advert quickly became a pop culture reference…