The OnePlus action took place on a frozen lake in Finland and consisted of a soccer match. Telephone brands usually spare no effort to announce their new smartphone models. Every new feature they may have is shown with great fanfare to convince consumers. This is the case of the latest advertising campaign from OnePlus, the […]
The Volkswagen commercial presents us with the placid life of a lighthouse keeper in Australia. Volkswagen advertising campaigns have always left us great stories. We all remember little Darth Vader, one of the best car commercials, or more recently, “The Hand” where a little boy thought he had the ability to stop cars. And everyday […]
McDonald’s is preparing an animated series to connect with anime fans with “WcDonald’s.” Asian culture is experiencing another international growth, like the one it experienced in the 90s. This time, globalization allows interest in anime and manga to penetrate new generations in a different way. This leads brands to embrace this culture in order to […]
The Lay’s advert was filmed at the San Siro with David Beckham and Thierry Henry searching for a bag of chips among the match fans. The top continental competition has always been a perfect territory for brands to express their creativity. The best advertising campaigns of the Champions League have given us memorable moments such […]
Coca-Cola Foodmarks aims to be a gastronomic guide that will review gastronomic milestones related to pop culture. Coca-Cola is close to turning 140 years old, enough time to be part of numerous historical events throughout this time. From movies to musical hits, the most famous drink in the world has always been present. Now, the […]
Hyundai’s campaign shows us how they train their robotaxis in one of the most chaotic cities in the world: Las Vegas. Autonomous driving is a technology that is about to burst into our lives. Brands are carrying out practices in large cities like San Francisco and some like Tesla already offer them in their vehicles […]
Heinz’s cookbook aims to teach Artificial Intelligence to better display its recipes. That artificial intelligence is here to stay is a fact. Which is still a green technology and in the process of maturing, too. But that doesn’t let brands take advantage of the opportunity to jump on the bandwagon and launch new creative campaigns. […]
The Coca-Cola typography has been created by Artificial Intelligence, which identified the possible letters in the Coca-Cola bubbles. Artificial Intelligence is on everyone’s lips. And like any trend, brands take advantage of its momentum to get on the bandwagon and obtain advertising revenue. We have seen many advertising campaigns created, such as Citroën recreating classic […]
The Ikea advert encourages us to enjoy our home with its new claim: “Do try this at home.” These are delicate times for domestic economies. The increase in prices and poor forecasts make each family take a closer look at their financial movements. That is why today it is time to enjoy home more than […]
The Adidas advert is an inspiring story about sports pressure to the rhythm of “Under Pressure.” There is more and more talk about mental health in sport. The cases of Simone Biles or Ricky Rubio bring to the fore one of the great evils of athletes, knowing how to deal with pressure. And it does […]